Sales vs traditional marketing. Who wins ?
While Marketing is seen as a luxury accessory or even a cosmetic artifice by some companies, some others consider the field as being “nice to have” rather than a “must have” and keep it...
2 min read
5 mistakes to avoid when exporting
Many SMBs who started to export in 2019 failed to export in 2020. In 2018, less than 30% of companies who started to export 2 years
3 min read
What if my business was disrupted ? 
How many companies react instead of being proactive ? How many disappear, swallowed by the new trend or faster competitors instead of taking some time to objectivity analyze the situation early enough, giving themselves some perspective ? 
2 min read
Why an SEO strategy matters for YOUR business development ?
Nowadays nobody denies that being visible online is important.Let me confirm and even add that it is actually crucial. And to do so, an SEO (Search EngineOptimization) strategy is definitely needed.
Digital marketing
4 min read
How digital transformation can boost your turnover ?
Some of the process automation tools such as chatbots become widely used and canhelp increase prospects’ retention as well as transformation into loyal customers. Amyriad of other tools can multiply your employees efficiency while enabling them tofocus on what really matters.
Digital marketing
3 min' read